Influencer marketing is the heart of the digital marketing. It is constantly changing and influencer marketing is a powerful tool. The pricing of influencer marketing has become a vital parameter for brands to leverage this tool. With influencer marketing gaining greater momentum, the nuances and flow of influencer marketing are more important now than ever. […]
Looking for ideas that bring color to your campaigns this Pride month? We have got you covered. But before we proceed, it is important to realize that winning the LGBTQIA+ community isn’t a hardship when your heart is in the right place. This means, instead of creating posts for the sake of it, come up […]
The marketing methods used by the pharmaceutical sector present a unique mix of opportunities and challenges. Any professional in pharmaceutical marketing wants to develop tactics that reach out to and actively engage their target audience while also adhering to regulatory requirements. With developments in modern technology and innovative solutions, the marketing game can be taken […]
Have you ever wondered how you can track valuable data points and measure how your campaigns are performing? It would help if you kept several metrics in mind on a daily basis to understand where you must tweak your marketing strategies to give them the limelight they deserve to achieve the goal you intend on. […]
It becomes imperative for every real estate business to stay ahead of the rest since the industry is quite competitive. Search Engine Optimization (SEO) for real estate businesses is as important as it is for other businesses in other industries. SEO is not simply about improving the visibility of their website but also about driving […]
Are you struggling to capture your customer’s attention while your competitors have a magnetic pull on their customers? The secret to their success lies in their effective brand marketing strategy. Your customer’s attention is fleeting. Today, they have plenty of brands to choose from. They are not only looking for affordable products and services with […]
You probably already know that search engine optimization (SEO) and user experience (UX) are two essential aspects of your digital marketing strategy. Did you know your website’s UX directly impacts its search engine rankings as well? Let’s find out the impact of your website’s user experience on SEO and how you can improve it for […]
Today, 68% of online experiences begin with a search engine. Infact, SEO leads have a 14.6% close rate. So, as an organization, SEO matters! SEO or Search Engine Optimization can put your company under the spotlight by ensuring you appear higher in search engine ranking, which in turn, enhances visibility to entice more consumers. But […]
When we were first introduced to the internet, it was mostly used as a medium to promote products and services. Then came the era of online shopping, enticing consumers. Therefore, there was a shift in marketing strategies as they were curated with the sole purpose of brand visibility. The era of social media also brought […]
Why is social media marketing so crucial for the success of any business? What power does social media possess and how can you leverage it to turn your business into a success? Social media is a powerful marketing tool especially for small businesses as it gives you enormous returns on your investment. Through the assistance […]
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