Glossinis

Challenge

Glossinis, a premium hair care brand rooted in natural ingredients and artisanal craftsmanship, sought to establish a strong digital presence. The goal was to resonate with modern consumers who value both quality and sustainability, and to differentiate itself in a saturated market.

The Approach

Brand Storytelling: We crafted a compelling narrative highlighting Glossinis’ commitment to natural ingredients, ethical sourcing, and effective hair care solutions.

Visual Identity: Developed a cohesive visual aesthetic across all digital platforms, emphasizing earthy tones and minimalist design to reflect the brand’s natural ethos.

Influencer Collaborations: Partnered with eco-conscious beauty influencers to authentically showcase product benefits and share personal testimonials.

Content Strategy: Implemented a content calendar featuring hair care tips, behind-the-scenes looks at product creation, and user-generated content to foster community engagement.

The Results

Increased Engagement : Achieved a 40% rise in social media interactions within three months.
Brand Awareness : Expanded follower base by 25%, attracting a dedicated audience aligned with the brand's values.
Sales Growth : Experienced a 30% uptick in online sales, driven by targeted campaigns and influencer partnerships.

Conclusion -

Through strategic storytelling and authentic engagement, Glossinis successfully positioned itself as a trusted, natural hair care brand, fostering a loyal customer base and driving sustainable growth.

GLOMM is an advertising and marketing firm whose main aim is to bring innovation to every sphere of our work. We do all kinds of branding, marketing, social media marketing, digital marketing and analytics, content marketing, paid social media campaigns and videography.

Information

Contact Us

Address – UAE
25h Hotel, one center, wtc, Dubai, United Arab Emirates

Dubai – UAE
+971524943759

Address – India
Plot No.C, Burger Delhi One C, GLOMM WeWork – 19th Floor, Sector 16B, Noida, Uttar Pradesh 201301

India – Noida
+919319816006

Have a project in your mind?

09 : 00 AM - 10 : 30 PM

Saturday – Thursday

Have a project in your mind?

09 : 00 AM - 10 : 30 PM

Saturday – Thursday